Unpacking IKEA - book launch and seminar
18.00 Thursday 4th October 2018 at NCAD
Anthropologist Pauline Garvey from Maynooth University has published a ground-breaking study of IKEA.
Come to the Harry Clarke Lecture Theatre, NCAD, 100 Thomas Street, Dublin 8, to celebrate its publication. 18.00 Thursday 4th October 2018.
Daniel Miller (University College London), David Crowley (NCAD) and Lisa Godson (NCAD) will join Pauline Garvey, offering reflection on the impact on design and material culture.
The event is free and open to all. Drinks and canapes will be served.
This book represents the first anthropological ethnography of IKEA consumption and goes to the heart of understanding the unique and at times frantic popularity of this iconic transnational store. Based on a year of participant observation in Stockholm’s Kungens Kurva store—the largest in the world—Unpacking IKEA places the retailer squarely within the realm of the home-building efforts of individuals in Stockholm and to a lesser degree in Dublin. IKEA, the world’s largest retailer and one of its most interesting, is the focus of intense popular fascination internationally, yet is rarely subject to indepth anthropological inquiry. In Unpacking IKEA, Garvey follows the furniture from the IKEA store outwards and explores what people actually take home with them.